Data updated: July 2026
Betari Ayu ✓
@betariayu22 · Instagram · ID · fashion
About Betari Ayu
Betari Ayu is a lifestyle creator on Instagram, primarily focusing on fashion, beauty tips, and makeup. With a follower count of 579,278, she falls within the macro influencer category. Her content includes a variety of formats such as reels, static posts, stories, and carousels, showcasing her expertise as a model. Betari engages her audience with a promotional yet personal tone, reflecting her glamorous and trendy vibe. Some content may require brand review.
@betariayu22's followers & following
@betariayu22 currently has 579,278 followers on Instagram and follows 535 accounts, a follower-to-following ratio of 1,082.76. That places the account in the macro tier of fashion creators.
@betariayu22's content
@betariayu22 has published 518 posts to date, working across reels, static-posts, stories, carousels. The account's content is classified under fashion, beauty-tips, makeup, ootd. Bio: “For Business Inquiries Shoot & Endorsement DM 🙏🏻”
AI quality check on @betariayu22
Zaver's AI analyzed this account across 20+ parameters before listing it publicly. No blocking issues were detected in our standard screening.
- Audience location & demographics
- Engagement quality & authenticity
- Follower growth patterns
- Signs of purchased followers
- Content niche classification
- Brand safety screening
- Posting activity & consistency
- Language & audience fit
@betariayu22's rankings on Zaver
Based on follower count among creators that passed Zaver's indexing quality bar.
@betariayu22's audience
Audience snapshot
30% male · 70% female
Core age group18-24
The audience skews slightly male at 30% and predominantly falls within the 18-24 age range. The top geographic location for her followers is Indonesia, indicating a localized engagement that aligns with her content focus.
Collaboration pricing
Price tierPremium
Get the AI fair-price estimate → free trialWhich brands fit Betari Ayu?
Brands in the fashion and beauty sectors may find a suitable collaboration with Betari Ayu. Her established presence and engagement in these niches, combined with her aspirational tone, make her an ideal partner for campaigns targeting young consumers interested in trendy styles and beauty tips.
Frequently asked questions
How many Instagram followers does @betariayu22 have?
As of July 2026, @betariayu22 has 579,278 followers (579K) on Instagram, follows 535 accounts, and has published 518 posts. Zaver refreshes these numbers on a rolling basis.
How do I contact @betariayu22?
Verified contact details for @betariayu22 — including business email where available — are held in Zaver, alongside contacts for 77M+ other Instagram creators. Zaver users can unlock them instantly and reach out with AI-personalized outreach. Unlock @betariayu22's contact info — free trial →
How much does @betariayu22 charge for a sponsored post?
@betariayu22 sits in the premium price tier on Zaver, based on follower scale, engagement and niche. Zaver's AI pricing model also produces a fair per-post price range with justification, so brands can negotiate from data instead of guessing. Get the AI fair-price estimate →
What is @betariayu22's net worth?
@betariayu22's net worth isn't publicly verified, and Zaver doesn't estimate personal wealth. What can be assessed is sponsored-post earning potential: with 579K followers and a premium price tier in fashion, brand collaborations are a meaningful income stream — Zaver's AI pricing model estimates what each placement is worth. See the earning-potential estimate →
Does @betariayu22 have fake followers?
Zaver's AI authenticity check scores @betariayu22 90/100, based on 20+ signals including engagement quality, follower growth patterns and signs of purchased followers. That indicates a predominantly genuine audience. Run the full authenticity check →
Who follows @betariayu22?
@betariayu22's 579K followers skew 30% male / 70% female, core age group 18-24. Full audience breakdowns — age bands, gender split and country-level distribution — are part of @betariayu22's report on Zaver.
Which influencers are similar to @betariayu22?
Zaver lists comparable fashion creators in Indonesia in the "Influencers like @betariayu22" section on this page, matched by niche, audience size and engagement. Zaver users can also search all 90,196 vetted fashion creators with plain-English queries.
What is the follower count?
Betari Ayu has 579,278 followers.
What is the engagement rate?
The engagement rate is currently not available.
What is the collaboration pricing?
Betari Ayu is in the premium price tier for collaborations.
What is the content niche?
Her primary niche is fashion, with secondary niches including beauty tips, makeup, and outfit of the day (ootd).
